Bye-Bye, Polaroid

Polaroid, the American company dedicated to the manufacture and distribution of cameras and instant film, just announced the end of instant photography.
Private films of the mythical snapshot cameras are no longer manufactured. And it is that the digital thing is putting in situation complicated companies traditionally devoted to supply analog photographic products.

Despite the fact that the nostalgic of the legendary brand are counted by thousands, revenues generated are not enough to keep the three factories that now close in the United States, Mexico and the Netherlands.
After a announcement of bankruptcy with a few debts of us $ 1,000 million, the small financial injection of emergency just receive ($ 13 million), at the moment will serve to pay the salaries of its employees and any debt.

From the dome of the company, which has already reached the age of 70, you expect to achieve survival “reinventing the brand” to redirect the business into the manufacture of portable printers for mobile and digital cameras, as some already submitted of which I have spoken unto you from XatakaFoto.

According to the BBC, the company has sufficient until 2009 reels and expects to sell the license so that other brands to continue distributing them to all those who love the famous camera.

Gallery

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